Scientific Advertising

Scientific Advertising

Language: English

Pages: 88

ISBN: 1603866361

Format: PDF / Kindle (mobi) / ePub

This Edition Includes: How Advertising Laws Are Established - Just Salesmanship - Offer Service - Mail Order Advertising - What It Teaches - Headlines - Psychology - Being Specific - Tell Your Full Story - Art in Advertising - Things Too Costly - Information - Strategy - Use of Samples - Getting Distribution - Test Campaigns - Leaning On Dealers - Individuality - Negative Advertising - Letter Writing - A Name That Helps - Good Business

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The Art of Client Service: 58 Things Every Advertising & Marketing Professional Should Know (Revised & Updated Edition)

The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly (2nd Edition)

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